The LG Signature OLED TV R9 Roll-Up was probably the most innovative screen being shown off at the event. This is really something fancy, almost futuristic to a degree. It's also a real product being the model OLED65R9PUA with a release set in 2019, no pricing details have been revealed yet. This is a 65" 4k TV with Dolby Vision, Dolby Atmos and an OLED display.
It features a flexible, touch of a button roll-up and rise screen made of organic materials. The outer case is pure metal, it's stylish and covered partially with a natural wool. That means this isn't water proof, and yes it does need a power source. It really does carry everything being a premium model, details on the three viewing angles to follow.
Full is the regular viewing with the contrast, depth and realism of LG TVs. AI powered picture and sound through the Alpha 9 Gen 2 processor. There's full support for Amazon Alexa, Google Assistant, Apple Airplay 2 and Home App with Siri being able to control the TV to some regard. The line view provides a partial unroll for management of specific tasks. This includes things such as a clock mode for time, weather, frame mode for family photos and this is shared from a mobile phone. There's also a mood mode to create a relaxing atmosphere, music setting basically.
Finally there's zero view from which all 65" are hidden from view and sucked into the base. Music and audio content resonate from the 4.2 channel 100w front firing Dolby Atmos audio system. Sort of a sound bar and TV in one, with either option being available at any given time. It really is an awesome TV, seeing it go up and down is fascinating. It does seem a bit slow personally to do so, but that could have just been for display purposes. I'm also not a fan of the back hinge section, it sticks out a bit so you couldn't put this right against the wall, they should have had it hinge upwards like the Surface devices do.
I think this is a really fantastic, premium visual experience and one that certainly does something new. You can read more about what I checked out while at CES this year from the hub below or see my thoughts on the recently released LG WK7 ThinQ speaker.
Read our LG WK7 ThinQ Speaker Review
View our CES 2019 Hub